With the dust having settled on the World Cup in Russia we look back at the success of the Passport to Russia competition.
The winner, Adewunmi Adebesin, secured an all-expense paid trip to Russia for 2 with tickets to watch Nigeria’s Super Eagles play Argentina live in their last group game. Adewunmi had an amazing time and could not contain his excitement.
Watch this video and see for yourself:
“I never imagined I’d be selected as the winner to go and watch Nigeria play in Russia. I mean I place regular bets with Betway and all but I just didn’t think I would win.” Said Adebesin. “Not only do I get an all-expense paid vacation for me and a good friend of mine but I also get to watch Nigeria and Argentina and Messi play live! Big shouts to Betway for this one”
Passport to Russia was just the first of many giveaways that Betway will be offering fans over the course of the football action in Russia. Lere Awokoya, Betway’s Country Manager in Nigeria, expanded on the exciting program planned for the tournament which included daily giveaways. Our Cup Calendar Challenge promotion offered daily deals to customers throughout the tenure of the World Cup.
In addition we also ran a Choose Your Champions campaign for the duration of the World Cup which asked customers to predict the World Cup winners from group stage all the way to the final and win N300 million but as you saw with the surprising results, that prize eluded all punters.
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